Founded in 2007 and till today is operated and owned by the Vardi family, the wife and husband duo Yinon and Sagi Vardi and the brother Yogev Vardi. Together, the three entrepreneurs established Apex Retail as one of the pioneer companies that brings premium international brands to prestigious Asian markets. All the brands undergo careful selection from the most exclusive international sources for their luxurious, unique, and effective ingredients that differentiate them from their competitors. Building high-end retail concept stores at premium locations further aid in developing brand values that attract customers and their loyalty.

Apex Retail also prided itself in its first-class customer service with the highest customer satisfaction guaranteed. With an in-house call center housing a strongly built team of skillful customer service officers, they specialize in handling all customer inquiries, needs and expectations. The combination of top-quality products and customer service has brought the company to where it is today, housing over 140 employees in the family and a total of 12 retail stores across Singapore and Hong Kong.

  • 2007


    The company started out with humble beginnings, setting up a kiosk

  • 2010


    From a kiosk to designer boutiques, we started introducing more luxury skincare brands to Singapore

    We also opened our first Privilege Boutique store at the Star Vista, Singapore

  • 2016


    We were awarded by various organisations with Promising SME500 2016 Award & the Singapore Prestige Class Award

  • 2017


    We opened our first designer boutique in Hong Kong and were a finalist for the HRM Asia Award 2017

    We organised the World Mission Society Church of God Soccer Match

  • 2020

    Big Developments

    This year saw the opening of our new store at the Time Square, Hong Kong

    We also opened our second Privilege Boutique store at orchardgateway, Singapore

  • 2021

    We launched a membership for Privilege Boutique and opened a tool of 13 designer boutique stores across Singapore & Hong Kong

  • 2022

    We were a winner of the SME 500 Singapore Award and also received the Great Place to Work® award in Singapore



Become the leading beauty and cosmetic Retail Chain in Asia Pacific.


We have spent the last decade creating award-winning concept store experiences with popular brands in premium malls.

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